FMCK value : courage

Courage is often mistaken for boldness. For declarations. For dramatic choice in the face of resistance. We do not treat it that way. FMCK sees courage as quiet correctness—doing the thing that is yours to do, even when no one joins you.

The ruling out is display. We do not signal risk. We do not narrate difficult choices. We do not frame ordinary judgment as extraordinary simply because it is done alone. Courage, done properly, is unremarkable from the outside.